Trends and looking ahead

Market Indicators - What's changing?
There are many factors influencing business success, but as most businesses know, understanding your customers' characteristics and needs is fundamental. Life Cycle Management encourages you to think beyond your customers. Who are your customers' customers? What are their characteristics and needs? How might trends in other markets influence your market? What are the broader societal trends that may influence your market? How can you use these for your business advantage? This section provides information on how the market is driving the adoption of Life Cycle Management, both locally and internationally in the following areas:

• Consumer behaviour
• Supply chain management
• The building industry
• Work place culture
• Climate change
• Legislation